Is Groover cheaper than Elevate?

Per submission, yes — a few credits costs very little. Per campaign it depends on volume: once you are paying for dozens of contacts per release, plus running your own ads, the gap narrows and you are still doing all the work yourself.

Plenty of artists do. Use Groover for direct blog and radio feedback, and Elevate for the managed playlist, ads and creator side of the same release.

Does either guarantee playlist placement?

No. Groover guarantees a reply, not an add. Elevate guarantees the work and the report, not a specific number of adds. Anyone guaranteeing placements or streams is selling you something you should not buy.

How current is this comparison?

It was reviewed in August 2026 from publicly available information. Groover updates pricing and features regularly, so check their site for the latest.

Comparison · reviewed August 2026

Elevate Music Group vs Groover

Groover is a submission marketplace: you buy credits and send your track to curators, blogs and radio yourself. Elevate is a managed campaign: we do the pitching, run the Meta ads and book the creator videos for you, then report on all of it. Here is the honest difference.

Start a campaign From $69 · one-time, no subscription

Independent artist reviewing a Spotify playlist campaign

The short version

Groover, launched in Paris in 2018, is a submission platform. You buy credits (Grooviz), browse a directory of curators, blogs, radio shows and labels, and spend credits to send your track to each one. Groover's core promise is that every contact you pay to reach replies within seven days, or your credit comes back.

Elevate Music Group is not a directory. You pick a campaign, we pitch curators on your behalf, run the paid advertising, book the creator videos and hand you a report at the end. You never open a submission dashboard.

Both models work. The difference is who does the work and what channels are in scope. Groover covers submissions only. Elevate covers pitching, advertising and creator promotion on one release, plus chart registration.

This comparison was reviewed in August 2026. Groover's pricing, credit costs and curator roster change regularly — check groover.co before you buy.

Side-by-side comparison

Reviewed August 2026 using publicly available information from groover.co.

	Groover	Elevate Music Group
Model	DIY submission marketplace — you send each track yourself	Managed campaign — we pitch, run ads and book creators for you
Services included	Submissions to curators, blogs, radio and labels	Playlist pitching, Meta ads, TikTok/Reels creator videos, chart registration
Pricing model	Credit packs (Grooviz); you spend credits per contact, per track	One-time price per campaign, per release — from $69, no subscription
Curator selection	You browse the directory and choose contacts yourself	We select and vet curators for your genre; no purchased-follower playlists
Feedback	Guaranteed written reply from each paid contact within 7 days	Curator responses summarised in your report; no guaranteed reply per pitch
Reporting	In-platform submission history and replies	Plain-English end-of-campaign report with links to every playlist, ad set and video
Advertising support	None — Groover does not run Meta or Google ads	Managed Meta (Facebook/Instagram) ad flights with creative and audience testing
Influencer promotion	Not part of the product	TikTok and Instagram creator campaigns with links to every posted video
Best fit	Artists with time who enjoy pitching and want direct curator feedback	Artists who want the release handled and one report at the end

Prices and features change. Verify current details on each provider's website before purchasing.

DIY submissions versus a managed campaign

Doing it yourself on Groover

You choose every contact, write every pitch and track every reply
Cost scales with the number of contacts you send to, per track
Feedback is guaranteed, but a reply is not an add or a placement
Nothing outside submissions — ads and creator videos are on you
Best when you already know your genre's curators and have hours to spend

Elevate managed campaign

We build the target list, pitch it and chase it — you approve and go back to writing
One flat price per campaign, known before you start
Playlist pitching, Meta ads and creator videos coordinated on the same release date
Report with links you can verify yourself in Spotify for Artists
Best when your time is worth more than the DIY discount

Where Groover is genuinely strong

We are not going to pretend a well-run platform has no value. Groover is good at these things:

Direct, guaranteed written feedback from curators and blogs
A large, browsable directory across many countries and genres
Very low entry cost if you only want to test a handful of contacts
Full transparency about who received your track and what they said
Useful for building your own long-term curator relationships

Limitations to know about each

Both sides have real trade-offs.

Groover: submissions only — no advertising, creator promotion or chart registration
Groover: the work, the pitch writing and the follow-up stay with you
Groover: guaranteed feedback is not guaranteed placement, and costs recur per track
Elevate: no guaranteed written reply from every curator we pitch
Elevate: we do not sell streams, bot activity or guaranteed chart positions
Elevate: higher entry price than a small credit pack, because the work is done for you

Which one should you pick?

A good fit if…

You want the release handled end to end and one report at the end
You want playlist pitching, paid ads and creator videos working together
You would rather spend your hours writing and recording
You want curators vetted for real, engaged followings

Not a fit if…

You specifically want written feedback from every contact you pay
Your budget for this release is under $50
You enjoy pitching and already have your own curator list

Real campaigns we have run

Results from recent Elevate campaigns. These are what happened, not what we promise.

Independent artist

Pop single, release-week campaign

19 playlist adds in one 30-day campaign
181,000 combined playlist followers reached
Paired with a Meta ad flight during release week